Imagine transforming a simple utility vehicle into a vibrant on-course merchandising center; ready to serve drinks, snacks or branded promotions wherever the action is. That’s exactly what Club Car’s Café Express offers. Designed for golf courses, resorts and commercial venues alike, the Café Express brings convenience and sales power together. It’s all about elevating your business’ hospitality with a smarter way to serve your customers.

What is Club Car Café Express

The Café Express is a purpose-built mobile merchandising vehicle from Club Car that enables mobile sales, refreshment service and branded experiences right out on the course. The vehicle is designed to hold more products and drive more impulse buys with shelving, display space, cooler capacity and merchandising flexibility built in. 

The Café Express is not just a cart, it’s a mobile sales station that brings your merchandise to where your guests are, opening new revenue opportunities and elevating guest service.

The Advantages That Set Café Express Apart

Here are the standout features of the Café Express that make it compelling for venues focused on both experience and revenue:

  • Impulse-worthy design & capacity: The shelving system, display design and large cooler capacity enable you to present products attractively and hold more inventory, reducing restock trips and increasing sales.
  • Mobile merchandising flexibility: Because the Café Express goes to your guests, not the other way around, you can serve snacks, drinks or branded items wherever your patrons are on the fairway, near the club house, or at event areas. This flexibility drives convenience and guest satisfaction.
  • Customization and efficiency: The vehicle is built for commercial service; durable bodywork, work-surface storage, large bowl/cooler capacity, and optional accessories (USB ports, premium colours, branding). This means you can tailor it to your brand and merchandising strategy. 

Endless Ways to Serve and Sell with Café Express 

The versatility of the Café Express means it fits a range of applications. Here are some ways venues are using it:

1. On-course refreshment service: Push drinks, ice-cold refreshments, snack items directly to players as they move through the course. Imagine letting your golfers enjoy their game longer without going hungry or waiting until the last hole to grab a meal. It’s like having your own cocktail service on the field.

 
2. Mobile merchandise & promotion vehicle: Use the vehicle to sell branded items, cold beverages, food specials, sponsor goods, event-specific giveaways. The display design encourages browsing and impulse purchase.

3. Event & hospitality activation: At resort events, tournaments or corporate gatherings, the Café Express serves as a mobile station for service, branded engagement, guest refreshment or pop-up retail.

4. Venue-wide mobile service: Beyond golf courses, resorts, parks, campus venues or large open-air event sites can deploy the Café Express to bring service directly to guests where they gather.

How Café Express is Different from Other Club Car Products

While all Club Car models deliver reliability and quality, Café Express focuses on elevating hospitality and sales, whereas the other vehicle is engineered to keep course operations running smoothly behind the scenes. Here’s how it stands apart:

Feature

Café Express

Other Club Car Vehicles

Primary Purpose

Designed as a mobile café on wheels to serve food, drinks, and merchandise directly on the course.

Built for utility and maintenance tasks such as transport, hauling, and support operations.

Target Users

Golf courses, resorts, and venues looking to enhance on-course hospitality and boost F&B revenue.

Groundskeepers, maintenance teams, and facility operators who need reliable work vehicles.

Key Functionality

Offers on-course F&B sales, real-time inventory management, and mobile merchandising options.

Provides task-specific configurations like maintenance, turf care, security, or housekeeping.

Design Focus

Prioritizes customer interaction, convenience, and visual appeal with modular service layouts.

Focused on practicality, durability, and payload capacity for heavy-duty tasks for models like Carryall Fit-To-Task.

Storage & Layout

Includes insulated compartments, beverage storage, and customizable serving stations.

Carryall Fit-To-Task series feature large cargo beds, tool racks, and fit-to-task accessories for equipment and materials.

Meanwhile, other Club Car vehicles, like the Villager 6 or Transporter, are designed to carry more passengers comfortably, offering larger seating capacity for efficient and effortless mobility around your venue.

Power Options

Available in electric or gas, optimized for quiet operation during gameplay.

Available in electric or gas, tuned for torque and endurance in operational tasks.

Revenue Potential

Directly increases F&B sales, sponsorship opportunities, and golfer satisfaction.

Indirect contribution; supports course maintenance efficiency and overall facility operations.

Best For

Enhancing the golfer experience, increasing course service levels, and generating additional revenue.

Supporting day-to-day course management, logistics, and maintenance operations.

The choice is clear. If you’re looking to elevate guest service, boost revenue and bring your brand or service directly to your visitors, the Café Express from Club Car offers a compelling solution. Whether you’re a golf course capturing more on-course sales, a resort upgrading your refreshment service, or an event venue seeking mobile engagement, this vehicle delivers both form and function.

Ready to explore how the Café Express can transform your venue and service strategy? Contact your Club Car Indonesia representative today and arrange a test ride or consultation. Bring mobile merchandising into your operations and start turning service into sales.